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Content Policy

This Innovate Healthcare ("Innovate") Content Policy outlines the acceptable use of our press release distribution service.
 
Press releases are published through a self-serve platform and enter the public realm the moment the user submits a release. Please review this policy to ensure your release meets the guidelines for acceptable content before submitting your announcement.
 
Content Policy
Innovate guarantees visibility for each press release to ensure Innovate readers can view announcements the moment a company releases the news to the public. Innovate readers are interested in newsworthy updates from peer companies, trade groups and key organizations.
 
To ensure company news announcements are clearly distinguishable from both advertising and news articles written by our editorial staff, Innovate monitors all posts and requires that all users follow these press release publication guidelines. All associated multimedia (logos, photos, images and documents) must also meet the standards defined below for publication.
 
To ensure this service is used solely to share newsworthy, accurate, timely and informative company announcements with Innovate readers we welcome announcements that provide value to our healthcare  business conversations. Examples of relevant business announcements that adhere to our Content Policy include announcements about:

    • New products and services
    • Mergers and acquisitions
    • Partnerships
    • Investment news
    • Expansions
    • Financial results and reports
    • Recalls and safety news
    • Research report findings and insights
    • Event announcements
    • Talent and hiring announcements

Headline Guidelines
Your release headline will be visible to thousands of our readers for 21 days across Innovate Healthcare news sites and selected newsletters.
 
Headlines should be under 14 words. Innovate recommends the headline starts with the company name, followed by a verb, followed by the news. i.e. NewCo Announces the Launch of Latest Generation of AI Applications for Chest CT
 
Dateline
The dateline indicates when the news is available for public viewing, and where the news took place.
 
The dateline will be formatted automatically when you enter the city, state and country where the news is being announced.
 
Body Content
All press release body content must include the following:

    • Newsworthy content
    • Objective tone
    • Legally accurate information
    • Valid contact information
    • Written authorization
    • Standard length of approximately 400-1400 words.
    • AP Style grammar and spelling
    • A clear news source
Inclusion of the following is prohibited. Innovate staff reviews each press release submission and reserves the right to remove any post that includes the following, without credit or refund:
    • Disinformation
    • Misleading information
    • Promotional material with the goal of acquiring a direct lead or sale from the announcement
    • Blogs
    • Opinion pieces
    • Advertisements
    • Articles
    • Slander
    • Poorly written news releases
    • Inappropriate content (violent, sexual, etc.)
    • Inappropriate frequency - a company cannot ‘flood the feed’ or post more than 4 announcements per publication per 24 hour period.


By using these services, you are agreeing to this Innovate Healthcare Content Policy and our Terms of Use (“Terms”).


Last updated: August 30, 2021.

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